When I ask farm families their main desire for coaching it is often \u201ccommunication, communication, communication\u201d.<\/p>\n
They are stuck!<\/p>\n
Farm succession or transition planning is a journey of understanding.<\/p>\n
Courageous and clear communication involves seeing things from another person\u2019s perspective, uncovering their intentions, fears, hopes, and dreams for their future. It\u2019s about embracing conflict resolution as a business risk management strategy and not being afraid of talking respectfully about tough issues. Attacking the issues, not the person.<\/p>\n
What are your expectations? When will we get certainty of agreements and timelines? Who is committed to getting this plan put into action?<\/p>\n
My unique approach to helping farm families is empowering them to find harmony through understanding<\/em><\/strong>. Get to know my TLC model<\/strong> here:<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”50px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”TLC model” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n The TLC model stands for farm Transition<\/strong>, Legacy<\/strong> Preservation and Conflict<\/strong> Resolution.<\/p>\n Get individual coaching for your family to open up discussions about the topics that need attention \u2013 and less tension. After coaching over 1000 clients, this is Elaine\u2019s tried and proven process that provides the following value:<\/p>\n Transition<\/strong>:<\/p>\n Legacy Preservation<\/strong>:<\/p>\n Conflict Resolution<\/strong>:<\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/elainefroese.com\/wp-content\/uploads\/2021\/10\/elaine-froese-tlc-model-graphic.jpg” title_text=”elaine-froese-tlc-model-graphic” align=”center” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”7-step process flow:” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” module_class=”contact-quote contact-quote-section” _builder_version=”4.16″ _module_preset=”default” background_image=”https:\/\/elainefroese.com\/wp-content\/uploads\/2021\/09\/elaine-froese-quote-image.jpg” global_colors_info=”{}”][et_pb_fullwidth_header text_orientation=”center” admin_label=”A Virginia Tech study showed that families that can communicate well regularly are 21% more profitable.” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” global_colors_info=”{}”]<\/p>\n A Virginia Tech study showed that families that can communicate well regularly<\/strong> are 21% more profitable<\/strong>.<\/span><\/p>\n [\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Video Row” module_class=”video-row twocol” _builder_version=”4.16″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”0px||0px||false|false” saved_tabs=”all” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” width=”100%” max_width=”2560px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/youtu.be\/a0TRxajYZRQ” _builder_version=”4.27.0″ _module_preset=”default” image_src=”https:\/\/elainefroese.com\/wp-content\/uploads\/2025\/05\/elaine-froese-finding-fairness-farm-transition-video.jpg” hover_enabled=”0″ sticky_enabled=”0″ title_text=”elaine-froese-finding-fairness-farm-transition-video”][\/et_pb_video][et_pb_text admin_label=”Finding Fairness in” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” custom_padding=”||36px|||”]<\/p>\n High land values are keeping farm families stuck. Do you want your farm business to remain intact for the next generation? Most do. Do you want the family to get along and come home for gatherings? Most do. What most farms don\u2019t do is break down assumptions, have robust respectful family meetings, and discover the expectations of ALL family members.<\/p>\n This video highlights Elaine\u2019s acronym F.A.I.R. (Financial transparency, Attitude towards money, Intentions, and Roles and rebels). Learn how to help everyone in the family be successful.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.youtube.com\/watch?v=zRJJBQbjNuw” _builder_version=”4.27.0″ _module_preset=”default” image_src=”https:\/\/elainefroese.com\/wp-content\/uploads\/2025\/05\/elaine-froese-discuss-undiscussabull-video.jpg” title_text=”elaine-froese-discuss-undiscussabull-video” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_video][et_pb_text admin_label=”Discuss the UndiscussabullTM” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n In many farm kitchens there\u2019s a bull in the middle of the room – what I\u2019ve termed as the \u201cUndiscussabull\u201d<\/strong><\/em> – the thing no one is willing to talk about it. That stops now!<\/p>\n Most families know they need to talk about tough issues; they just don\u2019t know HOW<\/strong> <\/em>or where to get started.<\/p>\n If you\u2019re stuck and wanting to bring your family to the table to start the conversation, find out about my unique process called “Discuss the UndiscussabullTM<\/sup>“<\/strong>.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”maxWidth700 coaching-test” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Coaching Testimonial” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n \u201cElaine Froese truly is the Farm Whisperer. With her big heart and stern resolve, she guides families through uncharted waters and helps them arrive safely at their desired destination. She has been there, done that, and has helped hundreds of families come out on the other side. With your family and your farm legacy on the line, you owe it to yourself to start this conversation. You do not need to do it alone. Let Elaine Froese guide you through. Your legacy is being written day by day. How will you be remembered?\u201d<\/p>\n Tracy Brunet<\/strong>\u00a0, Host of The Impact Farming Show & CEO of Farm Marketer<\/em><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”maxWidth700″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Procrastination and conflict avoidance stops now!” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Our coaches deal with the family circle of business. We don\u2019t do tax, cashflows, or legal footwork. We uncover the key challenges that are keeping people stuck. Our team has access to several great legal, accounting, and financial advisors who we will embrace on the journey. We\u2019ll also talk professionally with your advisor team as we work out the communication plan.<\/span><\/p>\n The conversations that we facilitate with families help them see which emotional factors are\u00a0 affecting planning. Our coaches work with you to uncover the key challenges and create solutions. We share emotions to help understand what people are thinking, feeling, needing, and wanting.<\/span><\/p>\n Transparency is safe and respectful as expectations are addressed.<\/span><\/p>\n Succession planning is not an event. It\u2019s the family circle coming together. It\u2019s a transition of roles, management, and ownership. In order to navigate the unfolding changes, it\u2019s really key that the family exhibits strong communication and conflict resolution skills.<\/span><\/p>\n Our coaching team helps families talk effectively with each other by confidentially exploring their personal reality first and then bringing the members of the farm family together for robust family meetings via zoom.<\/span><\/p>\n Let us help you all get to the conversation table. It\u2019s time.<\/b><\/p>\n <\/p>\n [\/et_pb_text][et_pb_text admin_label=”CONTACT ELAINE TO BOOK YOUR SESSION” _builder_version=”4.16″ _module_preset=”default” custom_margin=”30px||||false|false” link_option_url=”https:\/\/elainefroese.com\/shop\/do-the-tough-things-right\/” global_colors_info=”{}”]<\/p>\nTLC model<\/span><\/h2>\n
\n
\n
\n
7-step process flow:<\/h2>\n
\n
![\"\"](\"https:\/\/elainefroese.com\/wp-content\/uploads\/2021\/10\/elaine-froese-icons-values-relationships.jpg\"){kind=icon}
<\/p>\nFinding Fairness in
Farm Transition<\/span><\/h3>\n![\"\"](\"https:\/\/elainefroese.com\/wp-content\/uploads\/2021\/10\/elaine-froese-icons-discuss-the-undiscussabull.jpg\"){kind=icon}
<\/p>\nDiscuss the UndiscussabullTM<\/sup> <\/span><\/h3>\n
Farm Succession Planning Testimonial<\/h4>\n
![\"\"](\"https:\/\/elainefroese.com\/wp-content\/uploads\/2021\/09\/elaine-froese-coaching-with-elaine-testimonial-top.jpg\")
<\/p>\n![\"\"](\"https:\/\/elainefroese.com\/wp-content\/uploads\/2021\/09\/elaine-froese-coaching-with-elaine-testimonial-bottom.jpg\")
<\/p>\nProcrastination and conflict avoidance stops now! <\/span><\/h2>\n